Swirls are a side effect of improper detailing or cleaning techniques, IE - not washing properly; using a circular motion to wash, wax or polish; buffing or polishing a dirty surface (no matter how small the dirt particles).
You should insist that the dealer pay to have the vehicle properly detailed by a professional and not rely on the high school kid they pay minimum wage. When I bought my truck, I insisted to the dealer that they remove the protective film, but not wash or clean the exterior paint at all.
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~Glenn
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