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Old 12-16-2007, 12:18 PM
Cliffy1 Cliffy1 is offline
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Default Re: Reasonable dealer profit on Used Truck

Quote:
Originally Posted by TunTac View Post
P.S. - Cliffy, what happens to a vehicle that simply can't be moved?
If they can't be moved, the dealer "writes it down" and keeps reducing the price until he finds the point where somebody will buy it. Sometimes, this means taking it to auction and just taking your lumps.

Your point about wholesale and retail is also right on. The guides you see are not always correct. Currently, the used car market is in freefall. At least it is in my area. You can throw all the books out for both retail and wholesale right now. Used car managers are so scared, they are looking at the most recent auction reports and backing off by another 10% in order to keep from taking a wholesale loss when determining the value of a trade. Its rough in the used car market right now.
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I've moved dealers again. Hopefully this is the last one. I'm at Rosner Toyota in Fredericksburg VA. Call 540-898-7900 and ask for Steve Clifford... they will not know who "Cliffy" is.
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