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Old 12-17-2007, 02:10 AM
TunTac TunTac is offline
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Default Re: Reasonable dealer profit on Used Truck

Quote:
Originally Posted by Cliffy1 View Post
If they can't be moved, the dealer "writes it down" and keeps reducing the price until he finds the point where somebody will buy it. Sometimes, this means taking it to auction and just taking your lumps.

Your point about wholesale and retail is also right on. The guides you see are not always correct. Currently, the used car market is in freefall. At least it is in my area. You can throw all the books out for both retail and wholesale right now. Used car managers are so scared, they are looking at the most recent auction reports and backing off by another 10% in order to keep from taking a wholesale loss when determining the value of a trade. Its rough in the used car market right now.
Thanks for the insight, Cliffy!

Here's another question I've always wondered: What happens when, say, a manufacturer inflates the residual on a vehicle for a promotional lease term? Take BMW for example; virtually all their vehicles have inflated residuals, so what happens to all those lease returns that are nowhere near the lease-end value?
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Previous Toyotas: 2004 Tacoma Ext Cab SR5 2wd 2.4L 5-spd; 2005 Tundra AC SR5 TRD 2wd 4.7L Auto; 2007 Tacoma SR5 AC 2.7L Auto

Last edited by TunTac; 12-17-2007 at 05:14 AM.
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